full transcript

From the Ted Talk by David Carson: Design and discovery

Unscramble the Blue Letters

This is a group in New York cllaed the Coalition for a Smoke-free Environment — asked me to do these posters. They were wild-posted around New York City. You can't really — well, you can't see it at all — but the second line is really the more kind of payoff, in a sense. It says, "If the cigarette companies can lie, then so can we." But — (Laughter) (Applause) — but I did. These were literally wild-posted all over New York one night, and there were definitely some heads turning, you know, people smoking and, "Huh!" (Laughter) And it was pleuprosy done to look fairly serious. It wasn't some, you know, wired gurnge type or something; it lkooed like they might be real. Anyway.

Open Cloze

This is a group in New York ______ the Coalition for a Smoke-free Environment — asked me to do these posters. They were wild-posted around New York City. You can't really — well, you can't see it at all — but the second line is really the more kind of payoff, in a sense. It says, "If the cigarette companies can lie, then so can we." But — (Laughter) (Applause) — but I did. These were literally wild-posted all over New York one night, and there were definitely some heads turning, you know, people smoking and, "Huh!" (Laughter) And it was _________ done to look fairly serious. It wasn't some, you know, _____ ______ type or something; it ______ like they might be real. Anyway.

Solution

  1. called
  2. purposely
  3. looked
  4. weird
  5. grunge

Original Text

This is a group in New York called the Coalition for a Smoke-free Environment — asked me to do these posters. They were wild-posted around New York City. You can't really — well, you can't see it at all — but the second line is really the more kind of payoff, in a sense. It says, "If the cigarette companies can lie, then so can we." But — (Laughter) (Applause) — but I did. These were literally wild-posted all over New York one night, and there were definitely some heads turning, you know, people smoking and, "Huh!" (Laughter) And it was purposely done to look fairly serious. It wasn't some, you know, weird grunge type or something; it looked like they might be real. Anyway.

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
bomb shelter 3
lost pit 3
slide projector 2
couple months 2
graffiti artist 2
william burroughs 2
contents page 2
inch nails 2
real estate 2
ad ran 2
green people 2
pit bull 2

ngrams of length 3

collocation frequency
lost pit bull 2

Important Words

  1. applause
  2. asked
  3. called
  4. cigarette
  5. city
  6. coalition
  7. companies
  8. environment
  9. group
  10. grunge
  11. heads
  12. kind
  13. laughter
  14. lie
  15. line
  16. literally
  17. looked
  18. night
  19. payoff
  20. people
  21. posters
  22. purposely
  23. real
  24. sense
  25. smoking
  26. turning
  27. type
  28. weird
  29. york